Hansen, who was an FTP shareholder and one of the main faces of the brand, will lend his credibility to the new Full Tilt Poker which is set to re-open for real-money poker on November 6.
"I’m very excited to represent the industry’s most authentic poker brand,” said Hansen.
“Full Tilt Poker has the best games, most innovative software and the strongest poker community; to me this feels like coming home.”
With more than $11.2 million in live tournament earnings, four WPT titles, a win at the Aussie Millions and a WSOP bracelet Hansen is one of the most decorated poker players in the history of the game.
And in the time before Black Friday, Hansen was at the center of the high-stakes action that made Full Tilt famous.
"I’m very excited to represent the industry’s most authentic poker brand."
He was also one of the few people in the poker community to speak out in support of Howard Lederer and Chris Ferguson after the truth about the original Full Tilt Poker’s financial situation came to light.
Hansen Respected by Poker Community
On top of being an icon for his poker accomplishments Hansen is respected by poker players for being up-front and honest, qualities that Full Tilt’s new management hope will rub off on their rehabbed online poker room.
"Gus is one of the best-known and most respected names in the poker community," said Sarne Lightman, the newly-appointed Head of Marketing at Full Tilt Poker.
"Gus has always embodied the best characteristics of the Full Tilt Poker brand and we are thrilled to have him return as an ambassador,” said Sarne.
Hansen will spend his time growing the Full Tilt Poker brand at live tournaments around the world, as well as playing on the site when it’s up and running. So for Hansen, things will be much the same as they were before Black Friday.
And according to Sarne Lightman, this first sign is just the tip of the iceberg as far as what we can expect from the new Full Tilt Poker.
“Expect plenty more news in the comings weeks. More international pros, exciting launch promotions and the return of Full Tilt Poker as the world’s most innovative poker site,” said Lightman.
For all the latest Full Tilt Poker news keep an eye on our Black Friday Bulletin Board.