Calvin Ayre, Bodog
Entertainment founder and CEO
Bodog Entertainment announced Friday it has signed a brand licensing agreement with Morris Mohawk Gaming Group for operations and marketing of gaming in North America.
That agreement includes a brand licensing agreement, covering the use of all Bodog domains and the Bodog trademark. The Bodog domains are currently under dispute in the United States as part of a patent case against the gaming company.
The case was brought against Bodog by 1st Technology LLC which claims the downloaded software used by Bodog customers for gaming violates patents held by the company.
For some reason, Bodog didn't respond to the case, and 1st Technology LLC was awarded a default judgment, so it currently lost the use of its regular Bodog domains and is operating at NewBodog.com instead.
Initial speculation was that Mel Molnick, notorious for previous online gambling disputes, was behind the case, but Calvin Ayre, Bodog founder and CEO, said in his blog Friday that Dr. Scott W. Lewis is behind 1st Technology and he may wish he was going up against Ayre and not the Mohawks.
"We could not have found a more perfect partner than Alwyn Morris and Morris Mohawk Gaming Group," Ayre said. "Morris is a true Canadian hero."
Alwyn Morris is revered for winning two medals in kayaking in the 1984 Olympics and raising the symbolic eagle feather to honor his ancestors during the medal ceremony.
For his Olympic accomplishments and his work with youth in the Health and Welfare Canada Native Alcohol and Drug Abuse Program, Morris was made a member of the Order of Canada, the country's highest civilian honor, in 1985.
Since then, he has been involved in numerous activities to improve the status of Aboriginal peoples in Canada and is currently director of the Council of Chiefs for the Mohawk Council of Kahnawake, located in Montreal's South Shore.
"We are confident that Morris Mohawk will be able to give our North American customers the quality experience they have come to expect from Bodog," Ayre said.
In a press release, the company said Bodog continues to evolve its business model, and moving into a licensing agreement with Morris Mohawk Gaming Group for all North American gaming activities is in line with the company's plans for international expansion.
The Morris Mohawk Gaming Group also considers the licensing agreement a good move for it.
"Our deal with Bodog is another great addition to the business community that has developed in Kahnawake," Morris said. "Working with the top brand in the industry will further solidify the extensive experience, knowledge base and importance of this vertical."
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