• Excellent odds in many markets
    • Lean and easy to understand website
    • Attractive new customer bonus
    • Listed on the Swedish stock exchange
    • Award-winning customer service
    • Not very many unusual bets offered
    • Weak odds in lower leagues
Software Provider
Top Payment Methods
  • BankWire
  • PaySafeCard
  • MasterCard
  • Neteller
  • Skrill
  • Visa
  • ecoPayz
  • View More

Betsson Key Facts

  • 📅 Established: 1963
  • Company: Betsson AB
  • 🗠 Traded: Nasdaq Stockholm: BETS B
  • 🌐
  • ⚐ Languages: EN, DE, SP, IT, DA, SV, FI, NO, PL, Turkish
  • 🔨 Licensed by: MGA, UKGC, Sweden (Spelinspektionen)

Our Betsson Review

Award-winning customer service
Huge betting market and event variety
Sports app available
Great sports betting promotions

This 50-year-old betting provider from Scandinavian company - Cherryföretagen AB is listed on the stock exchange and has a long history. In 1998, Cherry acquired a minority stake in Net Entertainment and during this time, Cherry's activities began in the online gambling market. The main activity was slots, but in 2005, Cherry took over a British sports betting provider - also named Betsson. Since 2007, sports betting has been Betsson's main business.

Among other things, bettors can expect award-winning customer service with several accolades under its belt. But also thousands of betting markets and all the sports event you can think of. We can't say much about the design, and the betting margins don't stand out - but the betting options are plenty. The sports app is handy for when you're looking to make a quick wager while at the pub or out and about. But truthfully, the optimized mobile site works just as well too - no download required.

You don't often see rewards and promotions when it comes to betting sites. But one thing we can highlight about Betsson Sportsbook is their variety of bonuses and free bet opportunities.

Betsson Bonus & Bonus Codes 2020

$100 Match Bonus: 100% match bonus on your first deposit up to $100.

$10 Free Bet: If you deposit at least $10, you also receive a $10 free bet.

Please note that this bonus is not valid if you deposit via Neteller or Skrill. The bonus and deposit amount need to be wagered six times in sportsbook on odds of 1.50 or greater within 30 days. The free bet has to be placed within 7 days and the winnings from the bet need to be wagered at least once before you can cash them out.

No bonus codes necessary - you just need to register, deposit and bet.

Betsson Software

For this Betsson review, we took a very close look at their website. The homepage has no unusual features and there are no exceptionally negative points to complain about. But there are no stand-out aspects to highlight either. Betsson basically provides a simple, yet very functional betting website.

Horse Racing at Betsson
Horse Racing at Betsson

The loading times are fast, and the navigation is clear. In any case the information is arranged sensibly, and everything is quickly understandable. This makes it easy for a beginner to find all the information they need quickly and easily.

We particularly liked the help area, as a lot of useful information is offered in a well-structured way. Overall, the design may lack a little esprit, but there's nothing to complain about in terms of content. Compared to more current top betting sites, however, it becomes clear that there's still a lot of room for innovation.

However, it is crucial for us that the layout is designed in such a way that sports bets can be placed easily and comfortably. The functionalities are more important than a particularly exciting look. That's why we’re overall very content with the Betsson website.

Odds at Betsson

When evaluating the quality of a betting site, the most important factor you must consider are the odds it offers. Some sites offer far better odds for certain events than other. Different bookies evaluate different events differently.

Furthermore, all sports betting providers have a built-in margin. Meaning they don't have a payout ratio of 100%. Online, most sports betting providers have a payout ratio of around 95%, meaning that in the long term, the providers retain around 5% of stakes as profit. As a player, you don't necessarily notice anything of this payout ratio, because you only see the odds.

Betting Area
Betting Area

Betsson betting odds are at very different levels across the different markets. On average, the bookie pays out 93% of the bets placed as a bet back to its customers. This means, Betsson retains 7% as margin.

Since these are merely averages, this value can be both exceeded and undercut depending on the markets and the bets. For example, in popular sports and competitions such as the Football Champions League, the payout key is a few percentage points above the average 93%.

In return, bettors usually have to settle for a below-average pay-out ratio in fringe sports or lower leagues. Tennis bets are a special feature. Since this sport enjoys great betting popularity in Scandinavia, Betsson is among the top providers in terms of betting odds for this sport.

Betsson Mobile App

The Betsson mobile apps for iPhone and Android can be downloaded directly from the homepage. They include the complete betting offer, including live bets, and all the management functions for the user account.

Registration can also be done via the mobile app. Our experience with the Betsson app shows that it is easy to use and clearly structured. Since there are a lot of sports betting fans who like to bet away from home, it's very important that there's an attractive Betsson mobile app.

The simplest version works without any installation at all. Any user can simply go to the website via smartphone or tablet and place bets. This is an interesting option for anyone who wants to avoid any installation.

License & Auditors

Malta Gaming Authority (MGA): MGA/CRP/108/2004

UK Gambling Commission: 000-006516-R-315838-015

Every sports betting provider needs at least one active license to operate and legally offer games in most countries. Betting sites without a license are considered illegal in all European and North American countries. Providers without a license operate without regulations and without any legal options for the players. All betting sites listed on PokerListings operate with at least one reputable license. The four most important licensing authorities are: Malta Gaming Authority (MGA), Gibraltar Gaming License (GGL), UK Gambling Commission, and Curaçao eGaming. Betsson holds licenses in Malta, the UK and Sweden.

Virtual Sports Section at Betsson
You can even bet on virtual sports over at Betsson

Payment options

The most important deposit and withdrawal options such as credit card, bank transfer or e-wallets are offered by Betsson. The deposit is free of charge in many cases, but there are 2.5% fees for deposits made by credit card. Withdrawals are generally free of charge.

The minimum deposit amount is always $10. Upon withdrawal, the customer must have at least $20 in the account. For free deposits and withdrawals, for example, Skrill, Neteller and bank transfer are available. In general, the basic rule is that the payment method for depositing also has to be the payment method when withdrawing. According to our Betsson experience, all deposits are instant (except bank transfers) and withdrawals will be processed safely and reliably.

These are the payment options available:

Wire Transfer
  • Credit cards: maximum deposit and withdrawal amount is $2,000 with 2.5% fee on deposits. Visa withdrawals take 3-5 days with no charges.
  • E-wallets (Skrill, Netller, ecoPayz): maximum deposit and withdrawal amount is $5,000 with no charges. Withdrawals take up to one day.
  • Paysafecard: Deposits are instant with maximum limit of $250 - no charges incurred. Withdrawals are not allowed.
  • Wire transfers: You can deposit and withdraw up to $15,000 and it can take 2-5 days to reach your account both ways - no charges.

Betsson Contact & Support

Customer service is the flagship of the bookmaker. Friendliness, seriousness and competence distinguish the employees. Support is available seven days a week 24 hours a day by email, phone hotline or in live chat. Our experience with Betsson employees has been consistently positive. First-class accessibility is the prerequisite for quick help even in case of small problems or questions. We have thoroughly tested all service channels and found that live chat is particularly useful.

In our experience with Betsson, the well-trained staff are able to offer quick help even for complicated problems. It's also particularly pleasing that there is always a friendly tone. It's obvious that the service staff have a great interest in satisfying customers. So beginners in particular shouldn't be afraid to contact customer service for all open questions. The e-mail service is almost superfluous, but also works perfectly - with responses within the hour. If you've got any doubts, live chat is always the better, faster alternative.

Contact Information Betsson

Betsson FAQ

  • Is Betsson legal in the US?

    US players cannot sign up for the Betsson. The bookie is open for players from most other parts of the world including Canada, UK and almost all other European countries.
  • Is the Betsson legit or a scam?

    Betsson is licensed in the European Union (Malta and Sweden) and the UK and audited by multiple reputable companies. There haven’t been any complaints about payments with this casino so far and Betsson has 2,000 employees. So, yes, Betsson is a legit company.
  • How do I withdraw money from Betsson?

    There are several ways to withdraw money from Betsson. The easiest is Visa, but Betsson also allows withdrawals via Srill, Neteller, and ecopayzs.
  • What is Betsson AB?

    Betsson AB is the company which operates the Betsson. Genesis Global Limited is a Swedish company which also operates the sites Betsafe and NordicBet.
  • How to claim the Betsson Bonus?

    You automatically qualify for the Betsson signup bonus with your first deposit. No bonus codes are needed.