British poker pro SunPoker.com to be the face and spokesperson of the poker room. As part of his duties, James will serve as captain of "Team SunPoker," and will compete as a member of the team at select tournaments around the world.
A notable difference between this pro player sponsorship agreement and others is that a portion of James' winnings will be matched by SunPoker.com and donated to charity.
"Kenna is the perfect choice to be our poker ambassador," says Adam Smirnis, poker room manager at SunPoker.com. "His knowledge and passion for the game, coupled with a personality that has made him a huge fan favorite, will enable Kenna to truly help SunPoker.com players and all fans of the game understand and play poker like a professional."
"It has always been my desire to find a way to give back to the game that has been so good to me," says James. "I was never one to look for and take advantage of the weaker 'fish' in the game, but rather I always looked to elevate my game by playing against the best. SunPoker.com's commitment to teaching the game, as well providing one of the best places on the Internet to learn, play and win, makes us an ideal team."