PokerStars Reveals ‘We Are Poker’ TV Ads

barberowearepoker
New "We Are Poker" ad.

PokerStars launched a sneak peek of its new global ad campaign today with two impressive TV ads using “We Are Poker” as its centerpiece slogan.

Announced via Twitter, the slick, high-end, minute-long ads feature cameos from PokerStars pros Daniel Negreanu, Bertrand “ElkY” Grospellier, Liv Boeree, Vanessa Rousso and Jose “Nacho” Barbero.

Also making cameos in the visually stunning ads: a wolf, a rattlesnake, a bull, some wild horses and a man with a bubble around his head, among others.

One ad is called East vs. West and features Negreanu against an opponent heads-up in a crowded warehouse with the voiceover:

“We are competition. Aggression. Calculating. We are trapped. Fighting back. We are heros. We are poker."

The other, titled Nacho vs. Brazil, shows a heads-up match between Barbero and an opponent on a table under a basketball hoop with the voiceover:

“We are 10,000 people in Brazil, holding our breath.

"We are alone. Hunters. Hunted. We are committed. Blessed. Calm. We are all in. We are poker."

The ads are only available online as of today.

Watch them both here.

You May Also Like

assets/photos/_resampled/croppedimage12580-IMG7481.jpg

The Success Principles of Poker: Be Clear Why You Are Here

Do you believe that poker is a microcosm of life?

23 July 2014
assets/photos/_resampled/croppedimage12580-Screen-shot-2014-07-23-at-10.07.18-AM.png

Daily 3-Bet: Ike on Rogan, Bilzerian on Stern, Paying Off Doyle

The PokerListings Daily 3-Bet is a comfortable sofa, a Blue Yeti USB mic and all the time in the world for arrest-filled anecdotes on the...

23 July 2014 1
assets/photos/_resampled/croppedimage12580-IMG3892.JPG

Daily 3-Bet: Naoya Near-Miss, Nadal Fire, Neymar Poker Table Fail

The PokerListings Daily 3-Bet is a stack of milk crates, a tattered Turkish Kilim and an impromptu poker news home game every bit as good...

22 July 2014 1
assets/photos/_resampled/croppedimage12580-IMG1454.jpg

Rant: 5 Ways to Make an Excellent WSOP Event More Excellent

After interviewing over 60 poker players during my six-week sojourn to Sin City, I feel I'm qualified to answer the two questions tweeted out by...

20 July 2014

Please fill the required fields correctly!

Error saving comment!

You need to wait 3 minutes before posting another comment.

Comment added. Thank you!

No Comments