Last week Phil Gordon and the Cancer Research and Prevention Foundation (CRPF) announced the "I'll Raise You a Million Challenge" to support cancer prevention research and education programs.
Led by CRPF board member and poker pro Phil Gordon, the fundraising effort is challenging Americans to raise $1 million in one year to help the CRPF reach its ultimate goal of a cancer-free future.
The campaign marks another charity initiative on the part of Gordon, who has been involved in extensive fundraising efforts in the last several years on behalf of the CRPF. Gordon plans to continue his work with the organization by raising money at poker tournaments and speaking engagements, as well as through exclusive offers for his poker "how-to" books and DVDs, available through CRPF's website.
"People who know me know that I play to win, and I love a challenge. And there is no bigger challenge than the fight against cancer. I'm in this fight to win and I truly believe the best way to make a real difference is to support the Cancer Research and Prevention Foundation's work in cancer prevention. That's why I'm challenging Americans to help me raise one million dollars by 2007 to support the Foundation's programs," said Phil Gordon.
"We are thrilled to continue working with Phil, and we believe this is a unique way to not only raise needed funds, but to also call attention to the fact that prevention is the most promising weapon we have in the war against cancer," said Carolyn Aldige, president and founder of the CRPF.
Players interested in contributing to the CRPF campaign can make a donation at www.preventcancer.org. Donors will receive an autographed Phil Gordon book or DVD. Please see the website for further details.