Bodog.com's new television series "BodogFight" has signed on as the official presenting sponsor of the "Tank vs. Buentello" Strikeforce Mixed Martial Arts (MMA) cage fight that will take place at the Save Mart Center in Fresno, Calif., Oct. 7. The sponsorship will bring more exposure to "BodogFight" which begins airing today on the Men's Outdoor and Recreation channel.
The sponsorship deal includes Bodog.com providing 20 to 30 models to entertain the crowd during the Strikeforce MMA event, which will be the first-ever at the Save Mart Center.
"Being a leader in digital entertainment, Bodog is laying the foundation to capitalize on the phenomenal growth of Mixed Martial Arts and its growing acceptance as a mainstream spectator sport," said Calvin Ayre, founder and CEO of Bodog.com.
"Our sponsorship of the Strikeforce event on Oct. 7 represents yet another strategic push into this industry. The successes of the ground-breaking BodogFight docu-reality series and partnerships in upcoming venues will only solidify Bodog.com's position as an international TV production powerhouse."
Headlining the Strikeforce event will be former Ultimate Fighting Championship heavyweight fighter David "Tank" Abbott and Paul "The Headhunter" Buentello. Other fights scheduled for the night are Josh Thomson versus Duane Ludwig, Wesley Correira against Ruben Villareal, Bobby Southworth against Anthony Ruiz, and Jason Von Flue versus Eric Wray.
For more information about "BodogFight," please read Bodog.com Takes on Mixed Martial Arts TV Show.